Privacy Policy

Last Updated: 20 April 2026

This Privacy Policy applies to Radharoop Alankar, an imitation jewellery e-commerce business operating at radharoop.in, based in Pune, Maharashtra, India.

By using our website or placing an order, you agree to the collection and use of information as described in this policy. If you do not agree, please do not use our website.

Legal basis: We collect and process your data under the Digital Personal Data Protection (DPDP) Act, 2023 (India), the Information Technology Act, 2000, and the Consumer Protection Act, 2019 — specifically for the purpose of fulfilling your order and providing customer support.

1. Information We Collect

A. Personal Information (collected when you place an order)

• Full name
• Mobile phone number
• Email address (optional — if provided)
• Delivery address (house/flat number, street, area, city, state, pincode)

B. Order Information

• Products ordered and quantities
• Order value and applicable charges
• Order status and delivery history

C. Payment Information

We collect no payment information. Our only payment method is Cash on Delivery (COD). Payment is made to the courier at your doorstep. We do not store any card numbers, UPI IDs, bank details, or financial credentials — ever.

D. Usage and Technical Information

We do not currently use any analytics tools or tracking software. We do not collect IP addresses, browsing behaviour, or usage data from visitors to our website.

E. Contact and Support Information

If you contact us via WhatsApp or email, we retain the contents of that conversation to resolve your query.

2. How We Use Your Information

We use your personal data only for the following purposes:

• Order fulfilment — processing your order, arranging dispatch, and coordinating delivery
• Delivery coordination — sharing your phone number and address with our courier partner so they can deliver your package and call you if needed
• Order communication — sending you order confirmation, dispatch notification, and delivery updates by email or WhatsApp
• Customer support — resolving queries, returns, or complaints
• Website improvement — analysing anonymous usage data via Google Analytics to improve our website and product listings
• Legal compliance — maintaining order records as required by Indian tax and consumer protection laws

We do not use your data for automated decision-making, profiling, targeted advertising, or any purpose beyond what is listed above.

3. Sharing Your Information

We share your personal data with the following parties only:

Each of these providers processes data only as necessary to provide their service. They are contractually bound to protect your data.

We never sell, rent, trade, or share your personal data with marketers, advertisers, data brokers, or any third party for commercial purposes.

We may disclose your data if required to do so by Indian law, court order, or government authority.

4. Data Security

We take reasonable steps to protect your personal data, including:

• SSL/TLS encryption on all pages of our website (HTTPS)
• Access controls — only authorised personnel can access order data
• Secure, password-protected database with row-level security
• No storage of payment information whatsoever

Disclaimer: No method of transmission over the internet is 100% secure. While we implement commercially reasonable safeguards, we cannot guarantee absolute security of your data. By using our website, you acknowledge and accept this inherent risk. We are not liable for unauthorised access resulting from circumstances beyond our reasonable control, including cyberattacks, force majeure events, or third-party system failures.

5. Data Retention

We retain your personal data as follows:

• Order data — retained for 3 years from the date of your order, as required for Indian tax and consumer protection compliance
• Support conversations — retained for 1 year after the issue is resolved
• Google Analytics data — retained for 14 months per Google's standard retention settings (anonymised)

After these periods, your data is deleted or anonymised. You may request earlier deletion — see Section 6 for your rights.

6. Your Rights Under DPDP Act 2023

Under the Digital Personal Data Protection Act, 2023, you have the following rights:

• Right to Access — request a copy of the personal data we hold about you
• Right to Correction — request correction of inaccurate or incomplete data
• Right to Erasure — request deletion of your data, subject to our legal retention obligations
• Right to Grievance Redressal — raise a complaint with us and receive a response within a reasonable time
• Right to Nominate — nominate another individual to exercise your rights on your behalf in the event of your incapacity

To exercise any of these rights, contact us at hello@radharoop.in or WhatsApp us at +91 86698 32303. We will respond within 30 days.

Note: We may be unable to delete data that we are legally required to retain (e.g., tax records). In such cases, we will inform you of the reason.

7. Cookies & Tracking

Session Storage (Shopping Cart)

We use your browser's session storage to remember the items in your shopping cart during your visit. This data is stored locally on your device only. It is cleared when you close your browser tab. We do not use this data for tracking.

We do not use advertising cookies, remarketing pixels, Facebook Pixel, or any third-party analytics or tracking tools. No visitor data is collected or sent to external services.

8. Children's Privacy

Our website is not directed at children under 18 years of age. We do not knowingly collect personal data from anyone under 18. If you believe a minor has submitted personal data to us, please contact us immediately and we will delete it promptly.

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we make changes:

• We will update the "Last Updated" date at the top of this page
• For significant changes, we will notify customers via email or a notice on our website
• Continued use of the website after the updated policy is posted constitutes your acceptance of the changes

10. Contact Us & Grievance Officer

For any privacy-related questions, requests, or complaints, please contact us:

If you are not satisfied with our response, you may approach the Data Protection Board of India once it is constituted under the DPDP Act, 2023.

11. Governing Law & Jurisdiction

This Privacy Policy is governed by the laws of India, including the Digital Personal Data Protection Act, 2023, the Information Technology Act, 2000, and the Consumer Protection Act, 2019.

Any disputes arising out of or in connection with this Privacy Policy shall be subject to the exclusive jurisdiction of the courts located in Pune, Maharashtra, India.

12. Force Majeure

We shall not be held liable for any failure to comply with this Privacy Policy where such failure results from circumstances beyond our reasonable control, including but not limited to: natural disasters, acts of government, internet or infrastructure outages, cyberattacks on third-party systems, or other force majeure events.