✦ How It Began
Every beautiful piece of jewelry has a story, and ours begins right at home.
In 2015, my mother began something small — hand-picking imitation jewelry from our home in Premai, Pune, for friends, neighbors, and family. No shop, no website. Just her eye, her taste, and one unbreakable rule: if the quality wasn't good enough for her to wear, it wasn't good enough to sell.
Over 10 years, that trust grew quietly and steadily. WhatsApp became her storefront. Her status updates became a catalog. Women didn't just buy from her — they waited for her recommendations.
Taking the Next Step
As the love for her curated collections grew, so did we. I realized that my mother's incredible taste and dedication to quality deserved a wider audience. We joined forces — combining her years of offline experience and deep product knowledge with a modern, seamless online shopping experience.
Today, in 2026, RadhaRoop is more than just an e-commerce store. It is a mother-child dream brought to life — taking 10 years of offline trust and bringing it online, so more women across India can experience the same care, quality, and honest pricing that Pune has known for a decade.
✦ The Journey ✦
Our Story, Year by Year
It all begins at home in Premai, Pune. My mother starts hand-picking imitation jewelry for friends and neighbors — purely out of love, not business.
Word spreads through the neighborhood. Women trust her taste. Orders come through personal visits and phone calls — no app, no website, just trust.
WhatsApp changes everything. Status updates become a catalog. Customers from across Pune start placing orders regularly.
The collection grows beyond 100 pieces. Requests pour in from Mumbai, Nashik, and Aurangabad. A small home business becomes something real.
The collection crosses 200+ pieces. Requests pour in from across Maharashtra. My mother sets up WhatsApp Business to keep up with the growing demand.
radharoop.in launches. A decade of offline love — now online. The same mother's eye, the same honest pricing, now at your fingertips.
✦ Our Promise ✦
Our Promise to You
Three commitments we make to every single customer, every single time.
Mom-Approved Quality
Before any piece reaches you, it passes through hands that have loved jewelry for decades. That's our quality check.
Honest Pricing
Premium looking jewelry at prices your family would approve of. Honest, transparent, and always worth it.
A Personal Touch
Every order is packed by hand, with care. You are not a transaction to us, you are someone we want to see come back.
✦ Begin Your Journey ✦
Ready to Find Your Perfect Piece?
Browse the collection and adorn every moment — festival, wedding, or an ordinary day made special.
